[Bobwhite Blather] Looking from the outside in

[Bobwhite Blather Scouting Blog]

There's a new item at Bobwhite Blather: 'Looking from the outside in'

At our church, I serve on a committee that oversees our communication efforts.
Among our tasks are the advertising and promotions that we place in local media,
our various "side-door" ministries (activities that help to enrich the
community, like Scouting) and the church website. We redesigned the website this
year, and one of the topics that we added was a look at our Sunday worship for
those who are visiting us for the first time, and what they could expect when
they walked through our doors.

As we tossed around ideas for the first-time visitor section, we had to envision
walking into our church - something we do each week without much thought - as if
we had never been there before. Sure, we had all been first-timers once, but it
had been a long time since we gave it any thought. Not only did it open our eyes
to things we stopped noticing years ago, but it led to some redesign work in the
church to make it easier for newcomers to find their way.

The process got me to thinking about how first-time visitors to our packs and
troops must feel.

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